Historical scenario / AMZN / 1997
If you had bought AMZN in 1997 with $10,000...
Estimated value
$37,292,240
Buy Price
Jan 1, 1997
$0.0698
Sell Price
Oct 13, 2026
$260
Multiplier
3729.2×
ROI
+372822%
Adjust assumptions
Change the investment amount and entry-price basis.
Choose which price you bought at. You always sell at today's price.
$260
Current market price
Run it again (different timeline)
Same year. Different mistake.
Calculation record
How this result was calculated
The selected investment amount is divided by the chosen 1997 entry price, then multiplied by the latest available price. Taxes, trading fees, spreads, dividends and inflation are not included.
- Year open
- $0.098
- Year low / high
- $0.07 / $0.27
- Latest price
- $260.27
- Price as of
- 2026-10-13
Source: GhostGains market-data API using publicly available market observations. Prices can be delayed and should be independently verified.
Same period benchmark
Compared with the S&P 500
Both returns use the first available price in 1997 and the latest available price. This is a price-return comparison and may exclude dividends.
AMZN
2658.07×
265706.8%
S&P 500
10.58×
957.9% · as of 2026-10-13
Scenario context
In 1997, Amazon traded between $0.07 and $0.27, a range equal to 204.0% of its opening price. An investment made at the year's low produces the headline result above; using the year's opening price produces a 2658.07× price multiple instead. Over the same measurement window, the S&P 500 price multiple was 10.58×.